Outlander star Sam Heughan faced criticism from followers after posing with a bottle of his own whiskey while straddling a custom-made Triumph motorbike at the Scottish Bike Show. Some fans expressed concern about promoting alcohol and driving, while others defended Heughan, stating that the bike was simply branded in the same colors as his spirits label. Outlander season 7 will return in the summer of 2023, but it has been confirmed that season 8 will be the show's final run.